Friday October 2nd 2026
Tron Theatre audiences and supporters celebrating 10 years of the Pay It Forward initiative.
Written by Glasgow View Reporter, Liam Eunson
The Tron Theatre is marking 10 years of its Pay It Forward initiative by asking supporters to donate £10 to help more people across Glasgow access live theatre for free.
The award-winning scheme was launched in 2016 during the Tron Theatre Company’s Christmas production of The Snaw Queen, with the aim of ensuring the cost of a ticket does not prevent people from experiencing live theatre.
Since then, Pay It Forward has provided free tickets to more than 4,790 people and worked with more than 90 charities and community groups across Glasgow and beyond.
To celebrate the 10-year milestone, the Tron is inviting audiences, supporters and theatre lovers to make a £10 donation, helping the initiative continue into the next decade.
Tron Theatre Artistic Director Jemima Levick said the scheme had helped welcome people who might otherwise never have had the opportunity to visit the theatre.
She said: “For ten years, Pay It Forward has helped us welcome people who might otherwise never have the opportunity to come through our doors.
“Thanks to the generosity of our audiences, funders and partners, thousands of people have been able to enjoy the shared experience of live theatre, create lasting memories and feel part of the Tron community.
“As we celebrate this milestone, we’re asking people to consider donating £10 to help us continue opening our doors to everyone.”
The scheme initially focused on providing free tickets to the Tron’s Christmas pantomime, but was expanded in 2025 to allow groups to attend Tron Theatre Company productions throughout the year, including the current production of Antigone.
Organisations supported by Pay It Forward include youth groups, carers’ organisations, refugee support services, housing charities, women’s organisations and community projects.
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Among them are Glasgow Women’s Aid, Govanhill Roma Youth Project and Lodging House Mission, a Glasgow charity supporting people experiencing homelessness.
Mark Smyth, Activities Coordinator at Lodging House Mission, said the scheme had helped people experience theatre for the first time and had provided a sense of connection and belonging.
Alongside free tickets, participating groups can take part in pre-show visits and workshops designed to make visiting the theatre more welcoming and accessible.
They can also take part in the Tron’s Tronversations programme, which provides conversation starters and creative activities inspired by productions.
The Tron said donations of any size will help it continue providing opportunities for people from across Glasgow’s communities to experience live theatre.
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